I'm a Senior Communication Professional with deep experience in corporate communication, public and media relations, and government affairs. I have a proven track record of engaging government, media, and industry stakeholders.
I'm a trusted advisor to executive teams and a cordial and confident relationship-builder. Member of the International Association of Business Communicators and the Canadian Public Relations Society.
National Leadership Team
Financial Executives International (FEI Canada)
Responsible for communication planning and strategy, including media and public relations, digital and social media
Developed Strategic Communication Plan (adopted by Board of Directors)
- Worked with PwC, CPA, and the Globe and Mail to develop and execute media relations plan for CFO of the Year
- Developed media strategy for annual conference (coverage in the Globe and Mail and CTV news (East Coast))
- Worked with the Accounting Standards Board and CPA Canada to publish the Draft Framework for Reporting Performance Measures and Are Canadian Businesses Aware of the Need to Manage Greenhouse Gas Emissions?
Xerox Research Centre of Canada
Sept 2015 - Jan 2018
Lead organizational communication for an 80+ team of scientists, engineers, technical staff, and business development teams
Served as trusted advisor to the Vice President and Centre Director, an Officer of Xerox Canada Ltd., on internal/external communication, media, public relations, government affairs
Developed and executed strategic communication programs to build awareness of the Client Service business
Managed communication for National Research Council of Canada interactions, including communication strategy and material for the Business Alliance with the Industrial Research Assistance Program
*Prepared briefings, factsheets, media releases, backgrounders, speeches, for a variety of media, public, and government interactions
*Liaised with Global Government Affairs to establish agenda, priorities, and ensure compliance with Xerox Corporate Ethics
2013 - 2015
Operated communication agency offering full-service communication and media\ Helped start-ups and Fortune 500 companies with communication goals
Communication Specialist System Architects 2012 - 2013
Researched and wrote fact-sheets, product briefings, newsletters, and customer success stories for an Information Technology firm
Editor and Literature Assistant Centre for Industrial Relations and Human Resources 2011-2012
Business Analyst Digital and New Media TELUS 2004 - 2010
● Assess, report, and advise on new the new media broadcasting landscape, including supporting technologies, consumer adoption trends, media consumption patterns, and business models.
B. A., Political Science University of Toronto
kCertificate, Strategic CommunicationUniversity of Toronto, School of Continuing Studies
+ Special Projects
Media Analyst The Canadian Centre for the Responsibility to Protect
Editor The Digital20 Project and the Global Summitry Project
Munk School of Global Affairs
Global Summitry: Politics, Economics, and Law in International Governance, Oxford University Press.
G7/G8 Research Group
+ Professional Memberships
International Association of Business Communicators
Canadian Public Relations Society Professional Writers Association of Canada (2010)
Society for Technical Communication (2008)
Board of DirectorsResearch Innovation Commercialization (RIC) Centre, 2017.
Committee MemberBurlington Inclusivity Advisory Committee, City of Burlington, 2015.
Special Recognition Award Marketing Strategy Xerox Research Centre of Canada, Xerox Canada, Inc.
+ Published Work
Editor Draft Framework for Reporting Corporate Performance\ Accounting Standards Board, Canadian Financial Executives Research Foundation
Editor Are Canadian Businesses Aware of the Need to Manage Greenhouse Gas Emissions? Chartered Professional Accountants Canada, Financial Executives Research Foundation
Fact-checker Submission (2012) Nuclear Security Summit, Korea
Analyst Civil Society and Expanded Dialogue Unit G7/G8 Research Group
Transcriber Perfect Youth: The Birth of Canadian Punk (2012) ECW Press
Proofreader Literary Review of Canada (2008 – 2009)
Editor Labour Market Outcomes for Persons With Debilities Dr. Morley Gunderson Centre for Industrial Relations and Human Resources
Editor Canadian Aboriginal Wage Differentials Over Time: 1996-2006 Dr. Morley Gunderson Centre for Industrial Relations and Human Resources
Editor Labour Force Participation and Unemployment: An Empirical Analysis of Aboriginal and Non-Aboriginal Canadians, 2008- 2009 Dr. Morley Gunderson Centre for Industrial Relations and Human Resources
Editor Macroeconomic Impacts of Canadian Immigration: Results From a Macro Model Dr. Morley Gunderson Centre for Industrial Relations and Human Resources
Contributor From Middle to Model Power: Recharging Canada’s Role in the World, (2004) Canada25